Our marketing plans adapt your products to the needs of your clients. Strategic planning according to market requirements puts your strategic aims and tactical goals into perspective.
Beyond, in the framework of your firm’s strategy, we develop marketing plans for sustainable high turnover and returns. Our proposals aim at increasing your returns and systematic market development.
Our services:
Blum|Fischer|Rumohr supports you in defining goals and functional aspects of your marketing strategy.
- Image development and branding
- Analysis of turnover data, sales volume, product profitability, market share and brand recognition
- Performance analysis of customers, competitors and partners
- Information on resources and the market
- Support in goal definition
- Pricing policies: Price definition, hybrid costing, penetration and skimming strategies, condition policies
- Communication policies: PR, promotion and advertising
- Distribution policies: Strategy, influencing factors, distribution and partners
- Controlling policies and optimisation programmes